Founded in 1961, LeadingAge California is the state's leading advocate for quality, mission-driven housing, care and services for older adults. The Association's advocacy, educational programs and public relations help its members best serve the needs of the state's older adults. LeadingAge California proudly represents over 800 providers of housing, care and services for older adults across the aging continuum, as well as business services providers. The goal of LeadingAge California is to help develop progressive and innovative strategies for Californians to age well into the future.